The Market Blog is about bring businesses owned by people of color together to educate and empower each other. We are non-traditional and because of this we understand that we are equal parts the teacher and the student as we move to grow out businesses towards success.
How can my business stay relevant with how social media has evolved?
For entrepreneurs who have a small business, but want to grow it to be a bigger small business, even those who are perfectly fine with keeping their business small, this is a very valid question. But before we can start talking about how to keep your business relevant on social media, we have to unearth some necessary truths when it comes to social media.
I was better then they were ready for.
And have I finally made peace with that. So to be honest. My jump into being a full-time entrepreneur was born out of survival.
I learned if I wanted to be true to myself, wanted my input heard, my impact felt or heck even to be seen, I had to be more determined, more perfect, more EVERYTHING than my counterparts. And what I didn't want is the metric of "perfect" or "success" to be determined by anyone but me.
Reps. Ilhan Omar of Minnesota, Alexandria Ocasio-Cortez of New York, Rashida Tlaib of Michigan and Ayanna Pressley of Massachusetts have had to endure not just in the last week since the president's predictably racist tweets, but their whole lives, again comes as no surprise. Frankly, its laughable that people still think such phrases are enough to derail us.
You’re an entrepreneur. You’re on a mission. You dream of having a massive impact on the world and the massive income that comes with it. You have a Michael Kors bag on your arm, but you dream of carrying Louis Vuitton. You drive a Toyota but dream of driving a Lexus or a Mercedes. If you had all the money in the world, you would travel often, give generously to causes and communities you care about, and create generational wealth for your family.
You’re awesome.
But when you look at your current financial situation, you don’t see Louis Vuitton, trips to Bali, or a wealthy legacy. Your progress toward your financial goals seems to be moving at a snail’s pace and riddled with setbacks.